In today’s highly connected and competitive marketplace, companies must often reassess their ability to offer the products and services that their customers are willing to purchase to achieve commercial and growth objectives.
This reality is no different for passenger transport operators, and individuals in the organization responsible for making the decisions that will affect how and what customers are offered must ask themselves questions such as:
- Which audience and passenger segments are served by the company?
- What products, services and benefits should be offered to these segments?
- How should a limited seat inventory be split among the various products?
- How should they be priced and discounted?
- Through which channels should they be offered?
- How can the firm prevent cannibalization between products and across channels?
- How should prices be adjusted due to seasonality or after initial demand has been observed?
- How can customers’ willingness to pay to be exploited to maximize revenues?
- How to respond to competitive and other market influences?
- How can demand for the company’s services be influenced?
On-site Training Sessions
ExPretio's training program has been designed to help your organization give the participant the knowledge, perspective and experience from real-life situations to best answer these questions. Knowing how to accomplish this properly, in line with commercial strategies and taking into account the competitive environment, lies at the heart of the revenue generation chain, and is of paramount importance to the profitability of any company.
The training sessions are conducted in your locations to facilitate hands-on practice with the specific tools and functionality that your staff will be using.
If required, ExPretio will set up the necessary virtual environments that your users can access remotely for training purposes.
Train the Trainer
Our “Train the Trainer” approach ensures that your key players have the necessary knowledge and in-depth understanding they need to train other staff and new hires. This guarantees a continuity of knowledge transfer over time.